Pinnacle Center
Hudsonville, MI
   

Our designer took the contemporary, innovative look of this banquet facility and its printed materials and carried it over into the signage. By creating several surfaces within the sign and allowing the logo to extend beyond the top of the cabinet, the sign reflects the building architecture and creates a different appearance from every angle.

The unique half-black, half-green color scheme was adopted from the client's business card layout and creates an interesting visual element while reinforcing the client's identity.

The single-faced sign is internally illuminated, using a standard extrusion with an aluminum face for the main cabinet and routed out and pushed through copy.

Black vinyl applied to the surface of the Plexiglas letters lets light stream out the edges, creating a halo effect. The triangular logo is custom fabricated with aluminum sides and a clear Plexiglas face using translucent vinyl graphics.